The memoir debuted on “The New York Times” Best Sellers list at No. 3 right under George W. Bush’s “Decision Points” and Lauren Hillenbrand’s “Unbroken.” Critics are giving a lot of credit to Hov’s partnership with Bing for the fanatical success of his book. For weeks, the Microsoft search engine played a scavenger hunt with fans to find clues from his book, hiding pages of his book around the world. “Decoded” is now available in stores.